British or American English?

First of all, as most people know, there are distinct pronunciation differences between British and American English. The individual has to make a choice him/herself as to which variety s/he wants to use – and then be consistent so that the language does not become a British-American hybrid.

This goes for the written language as well, and if you write official letters, brochures, web texts, etc. with Aarhus BSS as the sender, the two varieties must not be mixed up: https://medarbejdere.au.dk/en/faculties/business-and-social-sciences/language-policy/.

Under ‘A few facts on differences between written British and American English’, you will find some of these potential traps.